7 Easy Ways To Show Your Customers Some Love On Social Media
If you’re on social media, you know how rewarding it is to receive positive responses from your fans and followers. But have you also thought about how you can return the favor and show some love...
View Article30 Email Ideas for When You’re Not Sure What to Send
You know it’s important to regularly communicate with your email audience. You see the positive impact of email marketing each time you hit send, and work hard to stick to a schedule. But even with...
View ArticleYour Facebook Page May Soon See A Drop In Likes…Here’s Why
Facebook confirmed this week that they will be making a change that could result in a drop in “Likes” for some Facebook Pages. With the latest update, Facebook will be tweaking the way Page likes are...
View Article5 Unexpected Benefits Of Using Instagram For Business
By now, you probably know that Instagram is a powerful platform for creating visual content for your business. You’ve likely seen Instagram photos on other platforms and may have even set up your...
View Article5 Steps To Engage And Retain New Customers With Email And Social Media
You know that staying connected with your customers is crucial to growing your small business. You’re likely already investing valuable time and resources into marketing your business, and may be...
View ArticleHow to Use Email Marketing to Build Brand Awareness
You know building awareness for your business is important. But how do you stand out and actually get the attention you need to reach new customers and generate new opportunities? This was the...
View Article5 Simple Strategies To Improve Your Email Open Rates
Email marketing works because it allows you to reach customers (and potential customers) in the place they go everyday — the inbox. But once you get to the inbox, how do you make sure your emails...
View ArticleHow To Create A Website That Builds Credibility And Makes It Easy To Sell...
When you run a small business, time is one of the most valuable resources you have available. When Constant Contact surveyed small business owners and asked them how much an extra hour in their day...
View ArticleFacebook Tweaks News Feed to Give More Visibility for Friends: 4 Ways to...
Yesterday, Facebook announced three new updates to its News Feed algorithm which are expected to provide greater visibility for posts from your close friends in the Facebook News Feed. The updates are...
View ArticleHow Often Should You Email Your Customers?
Finding the right email frequency can be a delicate balance. You know you need to be reaching out to the people on your email list regularly, but you also need to make sure that they aren’t feeling...
View ArticleHow To Build Vendor Relationships And Increase Sales With Email Marketing
Small business owners understand better than anyone how important it is to be able to adapt to change. This is true for all industries, but is especially true for a business like Austin-based...
View Article29 Reasons To Use Email Marketing (As Told By Small Business Owners)
Deciding where to invest your marketing dollars isn’t a decision you take lightly. You know you need to attract new customers and keep your existing clients coming back, but you can’t afford to invest...
View ArticleHow To Use Email Marketing To Build Your Membership Organization
The Chicago Network was founded in 1979 to foster connections among Chicago’s women leaders. Through these connections, the organization now also plays an active role in cultivating the next...
View ArticleHow to Design Emails for Small Screens and Short Attention Spans
How do you check your email? If you’re like most people, it’s often on a much smaller screen than the one you were using just a few years ago. Today, more than 65 percent of all emails are opened on a...
View Article3 Things Smart Business Owners Do To Grow Their Email List
How many people walk into your store or office each day? What about your website or social media pages — how many people visit you there? People are discovering and interacting with your business...
View ArticleThe Ultimate Guide to Growing a Massive Email List
How many of the people who visit your website or come into your store on a daily basis actually end up joining your email list? What if you could double, triple, or even quadruple that number? What...
View Article3 Reasons to Use Facebook Ads to Promote Your Emails
By now, you probably know that sharing your emails on Facebook is a great way to reach a wider audience and get more from the messages you’re sending out. When you share your emails on Facebook,...
View Article4 Benefits Of Using Your Smartphone To Run Your Email Marketing
There’s no denying that devices like smartphones can make your life easier. They can help you stay in-touch with the people you care about, get answers to your questions, and keep an eye on everything...
View Article10 Things You’re Missing Out On By Using A Personal Email Account To Do Your...
If you’re like a lot of small businesses and organizations, you may be using a personal email account — like Gmail, Outlook, AOL, or Yahoo — to communicate with a group of email contacts. Chances are...
View Article5 Things Your Email Must Have If You Want To Promote It On Facebook
Imagine if you could extend the reach of your email beyond your email list. Imagine if the people you were able to reach were completely new to your business, but also had a ton in common with the...
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